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Virtual Book Launch Narrative Organizations

We celebrate the book launch of "Narrative Organisations" with the authors and provide a glimpse in the core ideas of the book with this online book launch.

It is a great opportunity to get two know two leading practitioners and scholars of narrative work from Germany: Christine Erlach and Michael Müller.

About the book:

 “Narrative Organisations. Making Companies Future Proof by Working With Stories"

This book shows how to work with stories and narrative approaches in almost all fields of action of a company, and demonstrates the added value resulting from a holistic narrative perspective. The authors take thereby a practice-based perspective from the viewpoint of managing directors, the C-suite, organizational developers, corporate communicators and advisers with a rich description of the methods and implementation.

By the employment of these narrative methods, leadership styles, communication, knowledge and change management can be planned in such a way that on the one hand the identity-core of the enterprise remains always apparent and on the other, the organisation can develop in an agile fashion into the future.